POST-IT

little notes. big ideas.

Post-it notes are some of the most powerful, and underrated tools on the planet. Don’t let these little guys fool you – they’re filled with big ideas. They’ve launched businesses, solved complex problems that have plagued humanity for ages, and organized unmanageable systems (possibly even your filing cabinet). They remind us to communicate, dream, inspire and create. They help us connect, contribute, coordinate and collaborate. They are beloved beyond borders, and they were long overdue for a refreshing redesign that reflected the epic stature of their iconic products.

4 design concepts x 108 SKUs tested in 4 languages across 3 continents

one solution.