HOW WE WORK
YOUR BRAND, OUR PASSION
Smart and visionary, with a good dose of common sense and experience, that’s BAKER. We are creative to the core.
Think. Build. Activate.
We’ve heard from clients that our process sets us apart. We lay out an efficient, pragmatic plan so clients understand how they will get from point A to point B. At each stage, they see the logic in our creative work. As ideas build and come to life, they understand and feel the connection with the consumer insight. We set a high bar for ourselves and the brands we work on.
We have a proven track record of results. From amplifying iconic legacy brands that you grew up with, to launching new brands that have one chance to take the industry by storm.
BRAND.THINK
BRAND.THINK means we believe smart, strategic thinking and insights anchor our creative development. We have a deep understanding of relevant trends, the marketplace, your consumer needs and your channels. We develop a strategy to de-complex your brand’s challenge and create a focus that leverages your brand’s strengths. Great insights are the springboard to engaging consumer’s hearts and minds.
BRAND.BUILD
BRAND.BUILD is where we harness and intelligently apply pure creativity to business problems, leading to transformative results. With intense thought, collaboration, focus, care and experience, brands are nurtured through a better kind of creativity that clients and consumers see and understand. It’s palpable. We value client smarts, consumer insights & innovative ideas, and believe they need to be heard and nurtured throughout the creative process.
BRAND.ACTIVATE
BRAND.ACTIVATE is taking the whole picture and believing in driving synergy, continuity and action across multiple touch-points, to effectively scale your brand impact. From brand identity and design, to packaging, video, print, web campaigns and environments, we understand how to maximize business results and effectiveness by creating meaningful and motivating connections. It’s all about implementing the brand experience to be effective and memorable.