SWANSON

For years Swanson broths and stocks have been the full-flavored favorite of creatively-minded cooks everywhere. With a passion for putting their own signature spin on every delectable dish, the Swanson core consumer demands delicious and trusts their go to brand to dependably deliver.

SWANSON BROTH / CAMPBELL’S

When the market leader came to BAKER seeking an evolutionary design we fired up the burners, selected only the finest ingredients and let the savory concoction simmer to perfection. What came out of the kitchen was a redesign that elevated taste perception, enhanced shopability and infused the beloved brand with a clean, modern simplicity.

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