BUDDHA BRANDS

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A TOTAL BODY MAKEOVER

When Buddha Brands bent our ear about the possibility of giving their friendly-faced snack line a little face lift, we were more than happy to reach out and lend a helping BAKER hand. As we put our nose to the grindstone, we realized the great potential inherent within the brand’s clean ingredient story to elevate the appetite appeal, inspiring a design that not only entices shoppers to eat with their eyes, but raises some eyebrows in the process. The result is a tantalizing testament to the mouthwatering morsels that shoulder the bulk of the Hungry Buddha flavor story workload across the entire body of the their portfolio.

GUILT-FREE GUT GOODNESS

In addition to their health-forward line of snack bars, Buddha Brands also offers a quality thirst quencher that has the added benefit of being a pretty potent prebiotic as well as being a tremendously tasty little tonic. Following the groundwork laid out in our initial Hungry Buddha redesign, the BAKER team remarkably refreshed the Thirsty Buddha line of products with a similar aesthetic that effervescently elevated the beloved Buddha face to an instantly iconic status.